Top 20 Social Media Apps In India

India’s social media environment is a dynamic quickly changing ecosystem that offers a wide range of applications to meet the various demands and tastes of its technologically literate population. The top 20 social media apps in India are leading this digital revolution with their own features, capabilities and user experiences that bring millions of users in.

From the common platforms like Facebook and WhatsApp which have become established in Indians daily lives to the more niche and specialized apps like Sharechat and Moj, which cater to regional language communities and informal content consumption this comprehensive list demonstrates the scope and complexity of the country social media landscape. 

As smartphone usage and internet availability continue to rise in India the popularity and use of these top 20 social networking applications are expected to skyrocket cementing their status as essential tools for personal expression, community building, and cultural exchange. In this blog we are going to discuss about top 20 Indian social media app.

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Top 20 Social Media Apps in India to Watch Out For

Here we are going to discuss the most famous social media apps in India:

1. Whatsapp

This is a messaging application used by individuals in over 180 countries. Initially the app was used primarily to connect with family and friends but consumers gradually began to contact businesses through WhatsApp. One of the great features of this software is that it is not bombarded with adverts which is a major turnoff for consumers these days. WhatsApp includes multiple versions for business uses such as the WhatsApp Business app for small enterprises and the WhatsApp Business API for medium and big businesses. It also offers maximum privacy and security to its consumers by ensuring end-to-end encrypted communication.

Features

• Send and receive documents, movies, images, and messaging.
• Exchange contacts, voice messages, audios, and whereabouts.
• Make video calls both individual and group.

Installs: 5,000,000,000+

Download: Android, IOS

2. Facebook

Since its launch in 2004 this app has transformed the dynamic across the world from creating relationships with friends and strangers to advertising your business all in one spot. It has over 2 billion users accounting for about one third of the global population. Facebook has over 65 million company pages and over 6 million advertisers actively marketing their businesses on Facebook allowing you to be confident in your social media presence. Facebook algorithm favors material that inspires conversations and meaningful connections between individuals particularly those with family and friends.

Features

• Exchange images and videos.
• Customized your feed
• Be able to choose who you want to friend and unfriend.

Installs: 5,000,000,000+

Download: Android, IOS

3. Twitter

This is an app that allows you to send short messages in the form of information known as tweets. Politics, entertainment, news, sports, and other topics are typically reported in real time. One feature that distinguishes it from other sites is the limit of 280 characters per tweet. On Twitter you can get information from experts on a variety of topics as well as learn about recent developments around the world because everyone from politicians to heads of state,  representatives of global organizations, sports associations, celebrities, and academicians can be found there.

Features

• Obtain current information on a wide range of topics.  
• Give your opinions on topics that interest you. 
• Obtain the data provided by reliable sources. 

Installs: 5,000,000,000+

Download: Android, IOS

4. Instagram

Instagram is a social media program that allows you to share photographs, videos, short stories, and live videos. It recently debuted IGTV which allows for longer-format videos. You can also utilize your Instagram page to market your products and services. It lets you take a photo using your phone camera and transform it into art using various filter settings. To reach the largest amount of people share photographs and videos of your goods along with relevant hashtags. The common story is that the network has gained a reputation for being shallow and full of selfies. But if you look around you will find gorgeous photography, incredible artwork, and much more. 

Features

• Allow you to upload images and videos
• Private messages are available.
• Allows adding of hashtags, filters, etc.

Installs: 1,000,000,000+

Download: Android, IOS

5. Snapchat

Snapchat is a popular social networking software that allows users to share photographs and videos with their contacts. The app key feature is the ability to share short videos with friends. Snapchat photographs and messages are often only viewable for a brief time before becoming unavailable to recipients. On average more than 4 billion pictures are sent per day. The app is being used to feature users stories over 24 hours of chronological content as well as to discover brands and provide ad supported short form content. The software offers a variety of filters, including bitmoji and buddy emoji. 

Features

• Send snaps to your buddies in seconds.
• Add filters to your movies and images.
• Use the live messaging function to chat.

Installs: 1,000,000,000+

Download: Android, IOS

6. Netflix  

Netflix the popular streaming service that has transformed our entertainment consumption habits is a true digital marvel. It began as a tiny mail order DVD rental firm and has grown into a global powerhouse with a massive library of movies, TV shows, documentaries, and original content to satisfy the broad preferences of an ever growing subscriber base. With a single click users are taken to a world of endless possibilities where they may immerse themselves in enthralling stories, explore new planets, and discover hidden jewels that might otherwise go unnoticed. 

Features

• Provides an extensive library of television shows, movies, and original content.
• Allows for multiple users with their own profiles and settings.
• Closed captions and audio descriptions for accessibility

Installs: 1,000,000,000+

Download: Android, IOS

7. Youtube

YouTube is a video sharing software where users watch billions of hours of videos every day. YouTube algorithm is structured in such a manner that it will begin providing you with video recommendations depending on your search. You may also start your own YouTube channel and publish videos for subscribers to like, comment, and share. When YouTube begins to place advertisements before your videos when you have a specific amount of followers you will be able to generate cash. It is also known as the second largest search engine after Google. If you want your brand to appear on YouTube you can utilize YouTube SEO. 

Features

• You may see and share the videos on social networking networks such as Facebook, WhatsApp, and Twitter.
• You can start your own YouTube channel.
• You can promote your products or services through your channel. 

Installs: 5,000,000,000+

Download: Android, IOS

8. Linkedin

This app started as an online resume updating service and has since expanded into a global social networking platform for professionals. This platform allows you to search for employment based on your abilities, talents, and interests, as well as directly contact professionals in your field, build connections, and participate in conversations and groups that interest you. It is accessible in twenty languages. LinkedIn allows you to follow organizations, eminent HR professionals, and significant executives, who frequently share their thoughts or industry trends through LinkedIn blogs.

Features

• To apply for a job create a profile and highlight your skill sets.
• Follow the companies of your interest and their profiles.
• Learn about industry trends by interacting with information offered by executives.

Installs: 500,000,000+

Download: Android, IOS

9. Telegram

This application similar to other social media apps is best renowned for the security it offers as a messaging tool. You can send messages and share photographs, movies, stickers, audio, and files of any size up to 2 GB. It offers end-to-end encrypted calls and optional end-to-end encrypted secret conversations between two internet users on cellphones however PC clients do not support end-to-end encryption, nor is it available for groups, subgroups or channels. Telegram also offers one-on-one customer service for example marketers can build chatbots for Telegram or utilize the Telegram channel capability to broadcast messages to an unlimited number of subscribers. 

Features

• Offers end-to-end encryption and the opportunity to delete your messages.
• It’s faster than any app and cloud-based.
• No advertising.

Installs: 100,000,000+

Download: Android, IOS

10. Tango

The Tango app is an innovative new platform that is changing the way people connect and communicate in the digital age. Tango is a complex video messaging and calling tool that enables users to chat face to face with friends, family, and coworkers from all over the world. Tango however is much more than simply another video chat tool it is a dynamic feature rich environment that seamlessly integrates a diverse set of features to offer a truly immersive and stimulating user experience. Tango allows you to not only see and hear the people you are chatting with but also share photographs, videos, and even your screen in real time making it ideal for everything from remote business collaboration to virtual social gatherings. 

Features

• Connect with your favorite celebrities, influencers, and brands.
• Join events and webinars hosted by celebrities, influencers, and brands.
• Share videos with friends and family.

Installs: 100,000,000+

Download: Android, IOS

11. Sharechat

ShareChat is a famous Indian social media network that specializes in regional language content and community engagement.ShareChat which was launched in 2015 serves users from diverse areas of India by offering a platform for them to connect, share, and consume information in their favorite languages.ShareChat users can create accounts, follow other users, and locate content in a number of formats, including text postings, images, videos, audio snippets, and GIFs. Filters, stickers, and editing tools are among the features available on the platform to let users create and share content.ShareChat has grown in popularity due to its focus on user generated content and the ability to create and join communities based on shared hobbies, regional ties, or entertainment preferences.

Features

• Join or create groups with up to 100,000 members.
• Share photographs, movies, and other media with your friends and family.
• Share files and documents with friends and family.

Installs: 150,000,000+

Download: Android, IOS

12. Moj

Moj is a short form video application created by ShareChat an Indian social networking company. Moj provides a variety of creative tools and features that enable users to make fascinating and amusing videos. Users can improve their content with music, filters, special effects, and text. The software has a number of video editing features, allowing users to trim, merge, and personalize their films before sharing them. Moj gained popularity in India particularly among producers searching for a platform to showcase their work and engage with viewers. The app user base is growing as a consequence of the active community of content creators, influencers, and users it has cultivated.

Features

• Use a variety of filters to make your videos more engaging.
• Add music to your videos from a vast library of songs.
• Add text to speech functionality to your videos.

Installs: 100,000,000+

Download: Android, IOS

13. Josh

Josh is a short form video application created by Verse Innovation an Indian technology startup. Launched in 2020. Josh provides a platform for users to create and share short films in a number of genres, including comedy, lip syncing, dancing, and more. Users can improve their movies and add a unique flair with the software creative tools and capabilities such as filters, effects, and editing options.

Josh promotes user involvement through features like likes, comments, and shares. Users can follow their favorite creators join in discussions and take part in trending challenges or hashtag campaigns.

Features

• Enjoy a free of ads app experience.
• Create and share Reels similar to TikTok.
• Make video calls to friends and family for free.

Installs: 100,000,000+

Download: Android, IOS

14. Threads

Threads is a messaging app created by Facebook as a companion to Instagram. Threads which launched in 2019 aims to facilitate intimate and confidential communication among close friends and groups. The primary goal of Threads is to facilitate communication between users and their Instagram Close Friends list. The software makes it easy to share content with specific groups of people by allowing users to establish and manage several friend groups. Threads works closely with Instagram allowing users to access their Instagram Direct messages right from the app. This integration offers smooth communication between the two platforms allowing users to transition between them without losing any chats.

Features

• View and engage with threads in a scrollable feed.
• Share audio and video posts within a thread.
• React to individual posts within a thread using emojis.

Installs: 100,000,000+

Download: Android, IOS

15. Skype

Skype is a popular telecommunications platform that allows users to make audio and video calls, send instant messages and hold conference sessions via the Internet. It was first introduced in 2003 and has since become one of the most popular communication tools worldwide. Skype offers both free and premium services. By adding them as contacts users can create a Skype account and communicate with friends, family, and coworkers. The technology allows users to share files, send instant messages and have high quality voice and video conversations with other Skype users anywhere in the globe.

Features

• Make voice and video calls to individuals and groups, with high-quality audio and video.
• Share your screen with others in real time, ideal for presentations, tutorials and demonstrations.
• Send files of any size to other Skype users, without the need for email or other file transfer services.

Installs: 100,000,000+

Download: Android, IOS

16. Line

The line is a social media software that lets you exchange messages, make audio and video conversations, share stickers, play games, buy tickets, transfer money, and shop online. It is one of the most widely used social media apps in Japan. It also helps you promote your business. Brand celebrities can create official profiles to post the most recent news, promotions, and photos which are displayed on followers timelines. 

Features

• Free text, voice, and video calls.
• You can set your texts to delete automatically after a certain time.
• Several stickers for each feeling.

Installs: 500,000,000+

Download: Android, IOS

17. Tinder

Tinder is an online dating and geosocial networking app that debuted in 2012. On Tinder users swipe right to like and swipe left to hate other users profiles which include images, a brief bio, and some of their hobbies. Tinder double opt in feature also termed matching requires two users to like each other before they may exchange messages. Tinder revealed a new function called Tinder Matchmaker. It allows the users friends and relatives to access their Tinder account and recommend possible mates to them.

Features

• Users can share Moments which are photos or videos that disappear after 24 hours.
• Users can specify their travel plans and connect with others who are traveling to the same destination.
• A feature that allows users to connect with friends and plan dates with groups.

Installs: 500,000,000+

Download: Android, IOS

18. Pinterest

Pinterest is a pin based tool that allows you to pin innovative ideas and interesting articles to personal boards. It is used for photo sharing, visual bookmarking to save money, and uploading ideas. Like other sites engagement is not the primary emphasis of Pinterest which makes brand material on Pinterest helpful. Users who visit Pinterest are seeking for inspiration to buy new goods, and having a presence on Pinterest allows you to develop a brand image in their mind.

Features

• Get inspiration for your lifestyle by browsing articles, recommended subjects, and ideas in your feed.
• Collaborate with your buddies for your next group trip, party, or DIY project.
• Discover the sea of ideas in one location.

Installs: 100,000,000+

Download: Android, IOS

19. Planoly

If you want to start planning, editing, and scheduling your social media content now so you do not have to later then play is the app for you. This program allows you to see each post as a grid before posting them as well as analytics and engagement ratings for each post. This software allows you to manage and save your numerous Instagram hashtags in real time. It allows you to collaborate as a team and edit for Instagram posting standards resulting in a more consistent Instagram feed and a defined visual style for your company. 

Features

• Analyze Instagram and Pinterest.
• Manage and track Instagram comments.
• Share your posts with automatic pinning.

Installs: 1,000,000+

Download: Android, IOS

20. Bolo Indya

Bolo Indya is a famous Indian social media platform that connects users with friends, relatives, and like minded people. Bolo Indya is a mobile first social media software that lets users post status updates, images, videos  and other information with their friends and followers. The platform is intended to be user-friendly and simple to use, with a focus on community creation and connection.

Features

• Users can share updates, photos, videos, and other content with their friends and followers.
• Bolo Indya allows users to join or create groups based on common interests, hobbies, or activities.
• Users can engage in private or group chats with friends and fellow group members.

Installs: 1,000,000+

Download: Android, IOS

Conclusion

Finally the top 20 social media apps in India have grown to meet the different demands and tastes of its users. As technology advances we need to expect social media platforms to add new features, interface with other technologies, and promote sustainability while keeping users engaged and satisfied.